IVIS Group reaches UK and Chinese retailers in CBBC Focus magazine
We helped global multi-channel expert IVIS Group reach retail businesses in China and the UK with an appearance in China-Britain Business Council’s (CBBC) Focus magazine.
The two-page opinion article, from CEO Qusai Sarraf, discusses Chinese fashion brands successfully transitioning from O2O towards an omni-channel retail model.
Focus magazine is read by companies with an interest in China-UK trade relations.
IVIS Group’s CEO was also invited to be a panellist at the annual CBBC China Business Conference in London on 22 March off the back of the press coverage. The panel, which includes a speaker from Amazon, will discuss 'Reaching China’s digital consumer’.